Prime

Jose “Prime” Reza, (b. October 5, 1971) is an American graffiti artist born and raised in the Pico-Union District of Downtown Los Angeles.

John is a product of the housing projects, having been a well-known graffiti and gang tagger who got into trouble with violence and drugs.

Since the late 1980s, Prime has become a successful community worker, business and family man. In turning his life around, John has found a highly effective way of steering youth from the dangers inherent in growing up in at-risk neighbourhoods and turning them into community-minded artists and cultural workers.

His unique method of youth development is rooted in the art of graffiti muralism, a visual vocabulary of the streets that he has harnessed as a cultural tool for positive social change.

John has created over 50 public murals and coordinated numerous public art events on O’ahu in the past 8 years. These efforts have spearheaded the creation of 808 Urban.